Posted by Lance Warley on August 27, 2007 at 8:31 AM
This picture of Crystal Lake and the Red Mountains was taken last month on the last day of my wonderful San Juans trip with Rich Durnan. My family picked it as their favorite of the trip, so I recently had it printed 24x30 and framed for a wall in our house.
To my complete amazement, the owner of the framing store said that she would like to display it in the store, for sale.
I've never sold a photo, and I certainly don't consider myself a pro. Far from it.
Aside from the mat and frame, what should I tell the store owner to charge for the actual 24x30 photo? I don't have a clue. Thanks.
Posted by Roger Rouch on August 27, 2007 at 8:55 AM
I'm not the pricing expert, but that's one very nice photo!
I'm an amateur who manages to sell a few prints here and there. Often I take the cost to print and double or maybe triple that cost.
Posted by Kalin Wilson on August 27, 2007 at 9:58 AM
Congrats, Lance! That's a great shot.
If the store owner has other photos on display for sale, take a look at what they're asking and come up with something you're comfortable with. Don't short change yourself, there's percieved value in the price too.
Posted by Jody Grigg on August 27, 2007 at 10:08 AM
Nice shot Lance, but I hope you cloned out the red dot pixel before you printed it.
Posted by Mike Sellers on August 27, 2007 at 12:31 PM
Lance,what camera/lens did you use?
Posted by Lance Warley on August 27, 2007 at 1:16 PM
Thanks, guys.
Jody, oddly enough that red dot is part of the landscape. It was some kind of clay formation.
Mike - XTi with 17-85mm at 17, F8 at 1/25 with a GND, ISO 100.
Posted by Jack Brauer on August 27, 2007 at 2:24 PM
Amazing reflection, Lance! That's cool you get to display it in the frame shop. As for pricing, I agree with Roger's comment. I'd say double the printing costs would be the absolute minimum to start (assuming a pro print shop price, not some cheapo big printing company). The value is in the image itself, not the cost of the paper and ink as an object. Not to mention the time and effort involved with creating the print (even if it's just a drive down to the print shop), and the time and effort of actually taking the photo. Good luck!
Posted by Art Escobado on August 27, 2007 at 9:01 PM
red blue green-the primary colors dominate this image!
Congrats on the great opportunity, Lance! Beautiful shot!
I think Jack summed it up well. I'd also take a look at other prints at the shop of a similar size/quality, and consider their pricing in setting your own. I'd do nothing less than 2-3x the actual printing costs, and possibly much higher if you've managed to get a high quality print at an economical price.
Discussion
8 repliesTo my complete amazement, the owner of the framing store said that she would like to display it in the store, for sale.
I've never sold a photo, and I certainly don't consider myself a pro. Far from it.
Aside from the mat and frame, what should I tell the store owner to charge for the actual 24x30 photo? I don't have a clue. Thanks.
I'm an amateur who manages to sell a few prints here and there. Often I take the cost to print and double or maybe triple that cost.
If the store owner has other photos on display for sale, take a look at what they're asking and come up with something you're comfortable with. Don't short change yourself, there's percieved value in the price too.
Jody, oddly enough that red dot is part of the landscape. It was some kind of clay formation.
Mike - XTi with 17-85mm at 17, F8 at 1/25 with a GND, ISO 100.
I think Jack summed it up well. I'd also take a look at other prints at the shop of a similar size/quality, and consider their pricing in setting your own. I'd do nothing less than 2-3x the actual printing costs, and possibly much higher if you've managed to get a high quality print at an economical price.