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What to charge for a photo in a book?

Discussion

3 replies
Posted by Luke Ormand on November 28, 2014 at 3:57 PM
All;

I was just asked by a well known author how much I would charge for him to use a photo of mine (beached whale) in his upcoming book. He has written 6 books before and this will be a major publication. I'm assuming worldwide use, forever, in digital/print. My name will be in the caption

I have only sold images for publication to two bird guide authors and received $50 for each image. I'm assuming I would be asking for much more as this isn't a photo-based book (it's really an environmental novel). Any help would be appreciated, thanks to all

- Luke
Posted by Max Waugh on November 28, 2014 at 4:47 PM
Luke, I highly recommend purchasing FotoQuote. They've actually got a 20% Off sale going right now.

Max
Posted by Luke Ormand on November 28, 2014 at 5:46 PM
Max - is fotoquote something that needs to be purchased/upgraded every year? Or can you buy it once and, at least reasonably, expect a few years out of it? I do very little sales (though I put in very little effort) so $120 can be tough to justify
Posted by Max Waugh on November 29, 2014 at 1:00 AM
You can buy it once and it will last a while. There are no requirements for renewing the license annually. It works well as a baseline for the types of rates you can charge for various uses, license durations, etc. I don't adhere to their exact numbers, but instead adjust my rates based on FQ's suggestions.

Max